Source: CandyStore.com.
Last year was a huge upgrade from 2020 as far as candy sales and Halloween participation. Not being locked down helps! This year there’s expected to be a full-on normal-sized Halloween again. Before we get little trick-o-treaters at our doors, let’s learn what Florida’s favorite Halloween candy is .
According to the National Retail Federation, Halloween candy spending should hit a whopping $3.1 Billion this year! That’s a new all-time high. Overall Halloween spending is predicted to be over $10.6 Billion. Up 5% over last year.
Related: The Most Popular Halloween Costumes by States
The map above reveals the results of Candy Store‘s annual data mining, the top 3 most popular Halloween candies in each state.
Florida’s favorite Halloween candy:
- Reese’s Cup
- Skittles
- Hot Tamales
As you might expect, consumer confidence is way down (-18%) this year, fueled mostly by uncertainty surrounding interest rates and high inflation numbers.
Industry research showed in 2015 that online candy sales were increasing by 15 percent. People are realizing they can save time and money – and not risk covid-19 exposure – by skipping the store and purchasing from the comfort of their home. But will you buy the right candy?
Halloween Candy Facts
- 172 million Americans celebrate Halloween
- 30% of all Halloween purchases are made online
- Among those who celebrate Halloween, 95% will purchase candy
- They will spend about $27.55 on average
- Most Halloween shopping is done the first 2 weeks of October.
- In Oregon, full-sized candy bars are the norm for trick-or-treaters to receive
- Overall Halloween spending is expected to be $10.6B in 2022
- Over 50% of parents stash some Halloween candy to enjoy later in the year
