Pinellas County Schools and the TB12 Foundation are creating a curriculum redesign focusing on student’s physical and mental health. The curriculum will focus on the core principles of the TB12 Method. This is a series of daily health habits developed by Buccaneers quarterback Tom Brady and his TB12 co-founder, and longtime Body Coach Alex Guerrero. The curriculum will include TB12 resource materials and hands-on, inclusive activities.
What is the TB 12 Method?
TB12 is a health and wellness company aimed at empowering anyone to live pain-free and perform their best. The TB12 Method delivers personalized, comprehensive programming to a worldwide audience. Brady and Gurerrero’s idea is to connect performance-minded people with solution-oriented experts. This is done through one-on-one coaching and a holistic approach to pliability, nutrition, hydration, movement, and mental fitness.
The five distinct TB12 pillars are: Pliability, Movement, Nutrition, Hydration and Mental Fitness.
“Joining forces with Pinellas County Schools to teach students and young athletes how to live a healthy lifestyle and perform at their best is what the TB12 Foundation is all about,” said Alex Guerrero, TB12 Co-Founder. “Incorporating daily healthy habits at a young age is so important and we are excited about the opportunity to implement this innovative program in the Tampa area.”
TB12 in Pinellas County Schools
The relationship between Pinellas County Schools and TB12 was originally spearheaded by Ben Wieder. Wieder is a local business executive and longtime member of the Pinellas Education Foundation’s Board of Directors. Wieder, who follows a consistent dietary and exercise regimen himself, says he became familiar with the TB12 Method through Brady’s podcasts. His work with the Foundation led him to wonder if students and young athletes might benefit, too.
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The enhanced curriculum will start as a pilot program this fall at six middle schools and four high schools. Certified TB12 Body Coaches are collaborating on the courseware development. They will also be directly involved in training for PCS physical education instructors, athletic coaches, and administrators. Following a successful pilot program, the revised curriculum is scheduled to roll out to every middle school and high school by the 2023-24 school year.
“This will be a student experience like no other,” said Pinellas County School Superintendent Kevin Hendrick. “This is a unique partnership that will allow both our teachers and students to learn from the best in the health and wellness sector. We are grateful to the TB12 Foundation for launching this program right here in Pinellas County Schools and to the Pinellas Education Foundation for bringing another first-of-its-kind partnership to our district.”
The Pinellas Education Foundation
The Pinellas Education Foundation is a non-profit organization that leads the way in advancing public education and student achievement. It is committed to equity—a belief that every student deserves a high-quality education. The Foundation’s mission is to accelerate educational achievement for all students through the effective mobilization of innovation, relationships, and resources. Its vision is that every student will be prepared for life after high school. Whether the choice is to attend college, enter the workforce or to get technical training.